The adult-figured doll was exactly what Handler had in mind, so she purchased three of them. ĭuring a trip to Europe in 1956 with her children Barbara and Kenneth, Ruth Handler came across a German toy doll called Bild Lilli. He was unenthusiastic about the idea, as were Mattel's directors. Realizing that there could be a gap in the market, Handler suggested the idea of an adult-bodied doll to her husband Elliot, a co-founder of the Mattel toy company. At the time, most children's toy dolls were representations of infants. Ruth Handler watched her daughter Barbara play with paper dolls, and noticed that she often enjoyed giving them adult roles. The first Barbie doll was introduced in both blonde and brunette on March 9, 1959. This is an increase from the $950 million the brand sold during 2017. In 2020, Mattel sold $1.35 billion worth of Barbie dolls and accessories and this was their best sales growth in two decades. Sales of Barbie dolls started to decline sharply from 2014 to 2016. Writing for Journal of Popular Culture in 1977, Don Richard Cox noted that Barbie has a significant impact on social values by conveying characteristics of female independence, and with her multitude of accessories, an idealized upscale life-style that can be shared with affluent friends. The doll has transformed the toy business in affluent communities worldwide by becoming a vehicle for the sale of related merchandise (accessories, clothes, friends of Barbie, etc.). īarbie and her boyfriend Ken have been described as two most popular dolls in the world. From 2002 to 2017, the films were aired regularly on the Nickelodeon cable channel.
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The Barbie doll brand has expanded into a media franchise, including a long-running series of animated films that began in 2001. Mattel has sold over a billion Barbie dolls, making it the company's largest and most profitable line. Barbie has been an important part of the toy fashion doll market for over sixty years, and has been the subject of numerous controversies and lawsuits, often involving parodies of the doll and her lifestyle. American businesswoman Ruth Handler is credited with the creation of the doll using a German doll called Bild Lilli as her inspiration.īarbie is the figurehead of a brand of Mattel dolls and accessories, including other family members and collectible dolls.
For other uses, see Barbie (disambiguation).īarbie is a fashion doll manufactured by the American toy company Mattel, Inc. They're making fun of themselves, and wonderfully so.This article is about the fashion doll and brand. I actually applaud Mattel for allowing this take on Barbie to be made. So Barbie is a horrible role model, and Mattel should be shamed! I'm joking of course. My two little girls would LOVE to ride horses all the time.
I agree that previous Barbie movies have tried to put Barbie in a better life and showing values, but she still has an endless supply of money and is basically NEVER struggling to get the thing she wants (Except for not being GOOD ENOUGH at it or overcome the evil-doer). The original reviewer's issue, it seems, is that she does not understand that and wants Barbie to be the shining example of how a girl should be. My 7 year old laughs and asks questions and understands how a doll's life is nothing like real life. The 3 year old just thinks they're funny. I have two girls (aged 7 and 3), and BOTH of them understand the humor (in different developmental stages). It is NOT trying to say it is the way things should be. It is MAKING FUN OF the "OLD" stereotype of Barbie. The previous reviewer of this series unfortunately totally missed the point of this show.
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